Selected work

Case studies and product stories.

Projects where strategy, interaction quality, and technical execution needed to move together.

AI infrastructure product

Immersive AI API

One endpoint for image, video, speech, music, 3D, and text generation. Agent-native MCP support and x402 + USDC billing on Base, so autonomous agents can pay per call without a human in the loop.

AI product strategyAPI product directionexecution leadership
Open project

Founder-led SaaS platform

Velar Cloud

All your tools — CRM, marketing, and automation — in one place. An all-in-one operating system for small businesses, freelancers, agencies, and online sellers, with AI woven through the workflow rather than bolted on.

founder strategyproduct architecturegrowth systems design
Open project

Finnish AI media

Automatisointi.fi

A Finnish-language AI news and tutorials site published under the line "Tulevaisuus on automaattinen." Daily frontier-AI coverage written by AI under editorial direction.

editorial systemsAI content pipelinesmedia product design
Open project

Flagship AI initiative

Sumo AI Platform

Production-focused AI tooling for image creation, editing, and scaling inside Sumo Paint, a widely used creative ecosystem.

AI strategyproduct design directionimplementation leadership
Open project

Founder platform

Henri Huotari Personal Brand Platform

A premium personal platform for positioning, selected work, case studies, and editorial writing around AI, product strategy, and execution.

brand platform strategycontent architectureweb experience design
Open project

R&D and operator thinking

AI Workflow Experiments

A series of experiments focused on how AI-assisted creation becomes reliable, inspiring, and commercially useful.

prototype directionworkflow designAI opportunity evaluation
Open project